From WJA: The Women’s Jewelry Association is proud to present “March is Me Month.” This comprehensive marketing campaign was developed by WJA’s Women’s Executive Leadership Forum, a group of top women executives across the jewelry and watch industries, to empower female consumers to celebrate themselves with a fine jewelry self-purchase.
The “March is Me Month” campaign aligns with International Women’s Day on March 8th and will run from March 1-31, 2021. Participants are welcome to join the campaign beginning in December 2020. Promotions may begin as early as February 15, 2021.
With a generous grant from the JCK Industry Fund, the 2021 campaign assets are now available FREE of charge for the first 250 individual WJA members to sign up for the marketing kit on our website. WJA is excited to offer these comprehensive marketing assets to emerging designers, small business owners, and independent retailers to participate in this year’s campaign.
Companies can participate in the campaign by becoming a Corporate Member of the Women’s Jewelry Association.
Your participation in the campaign includes:
- Access to download “March is Me Month” branding, marketing materials and campaign assets, including taglines and logos
- Flexibility to promote and sell your own products as part of the campaign
- Opportunity to participate in a historical industry-wide initiative supporting women’s empowerment
To participate in the “March is Me Month” campaign, follow these easy steps:
For Individuals members:
- Login and sign up for your FREE marketing kit here and apply promo code MMM2021. (If you are not yet a WJA member, you must first sign up for an individual membership here.)
- A link will be sent directly to you to sign the campaign terms & conditions and then download the assets, including logos, color palette, and taglines from the website.
- Join the conversation and begin advertising the campaign through in-store and/or online promotions using #MarchIsMeMonth and #womensjewelryassociation.
For Companies:
- Sign up here as a Corporate Member.
- A link will be sent directly to you to sign the campaign terms & conditions and then download the campaign assets, including logos, color palette, and taglines from the website.
- Join the conversation and begin advertising the campaign through in-store and/or online promotions using #MarchIsMeMonth and #womensjewelryassociation.
If you have any questions about the “March is Me Month” campaign or how to join the Women’s Jewelry Association, please contact Rachel Jurisz, WJA Membership & Operations Manager, at rachel@womensjewelryassociation.com.
Read more: https://www.womensjewelryassociation.com/marchismemonth