Resources and Tools Archives

Don't assume it's a communications issue COVID has obviously changed everything about the way you do business. But employers must still comply with evolving recommendations, they risk being held liable for not upholding existing health and safety laws Employment lawyers are scrambling to…

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How to Get Your PPP Loan Forgiven

[from the US Chamber of Commerce] Paycheck Protection Program loans have helped many companies make it through COVID-19-related disruptions. Here is what businesses need to do to get their PPP loans forgiven. This story was updated 1/8/21: The Paycheck Protection Program (PPP) will…

Resources and Tools by cyndee February 3, 2021

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73 Low-cost marketing tools for your pawnshop from Tyler Wilson

Remember when marketing was easy? Back when you could throw a few dollars at a billboard or a TV commercial and it actually worked. So does our friend Tyler Wilson of Pocket Pawn. The problem now? Marketing your pawnshop through the traditional mediums has gotten way…

Hot sidebar Resources and Tools by Cyndee Harrison January 29, 2021

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From Neil Patel: Why SEO Is Actually All About Content Marketing

From NeilPatel.com: There’s a bit of confusion over SEO and content marketing. The confusion comes over how SEO and content marketing fit together. Do they fit together? Are they at odds with each other? If so, is it possible to force them…

Resources and Tools by Cyndee Harrison January 29, 2021

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FREE social media posting calendar for pawnbrokers: February 2021

Download your copy of the pawn-specific posting calendar! Coming in March, a focus on Content Marketing for your pawnshop. Be sure that you subscribe to our email list so that you don't miss out! …

Hot sidebar Media and PR Pawn Industry Resources and Tools The Pawnbroker Network by Cyndee Harrison January 28, 2021

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What is PR and why is it important to pawnbrokers?

Public Relations matters to pawnbrokers because public perception matters to lawmakers. It’s time for you to get involved in telling the story of today’s pawnbrokers.

Hot sidebar Resources and Tools by Cyndee Harrison January 22, 2021

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Top 14 Social Media Management Tools for 2021

Social selling has become an almost inevitable part of B2B selling. As the world remains mostly shuttered, businesses are turning to alternative digital channels to hock their wares. Sadly enough, even though social selling is proven to increase company revenue by upwards…

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January Social Media Posting Calendar for Pawnshops

FREE social media posting calendar for pawnbrokers: January 2021 Marketing your pawnshop doesn't have to be overwhelming FREE for January and February, we've got a posting prompt calendar alongside four quick wins—things you can accomplish in a month's time from the four most…

Pawn Industry Resources and Tools by cyndee January 20, 2021

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Why People Focus on APR, and Why They Shouldn’t

Why People Focus on APR, and Why They Shouldn't Written by Steven Adsit, a 15-year Pawnbroker, NPA Member and Colorado State President Reprinted with permission from the author Recently, in a pawnbroker forum, the discussion turned to State Rate Caps on Payday Lenders. …

Pawn Industry Resources and Tools The Pawnbroker Network by Cyndee Harrison January 20, 2021

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Three Keys to Handling a Media Crisis in Your Pawnshop

Ever wonder why there’s so much bad news out there? Maybe it’s because people find bad news more interesting than good news. The findings of a study from the National Academy of Sciences, hint that this human bias toward negative news might be a…